Hi, I’m Natalie. I help growing B2B businesses look after, keep and grow their most valuable customers, with practical, down-to-earth support rather than lengthy consultancy presentations.
Not sure which is right for you? That’s completely fine. We can work it out together on a quick call.
A structured review of your most important customer accounts: up to 10 accounts, a leadership discussion, risk and opportunity scoring, a Key Account Maturity assessment and a practical 90-day action plan.
Hands-on support to put the Health Check recommendations into practice.
Senior account-management expertise without a full-time hire, working alongside your MD, Commercial Director or account team.
It is about understanding which customers matter, where the risks are and where future growth can come from, then making sure the right actions happen before issues become commercial problems.
I help you build that structure and turn your existing customer base into a more predictable source of retention and growth.
I’ve spent more than 15 years managing and growing major B2B customer accounts, from winning new business through to mobilising it and keeping it healthy for the long term.
My work has centred on large, complex customers operating across multiple sites, where relationships reach well beyond a single contact and service failures carry real commercial consequences. I have led pricing discussions, tender responses, service reviews and escalations, and built the SLAs and reporting that keep customers and delivery teams aligned.
These days I work with growing businesses that need the same structure and focus around their most valuable customers, without the cost of a full-time senior hire. I keep things practical, commercially minded and focused on action rather than presentations. And I genuinely enjoy helping teams feel more confident with their biggest customers.
No hard sell and no obligation, just a friendly conversation about where your key accounts are today and where they could go next. I’d love to hear from you.
Tell me a little about your business and when suits you. I’ll reply within one working day to confirm a time for a relaxed, no-obligation conversation.